Overview

Stats Perform is the market leader in sports tech.  We provide the most trusted sports data to some of the world's biggest organizations, across sports, media, and broadcasting.  

Through the latest AI technologies and machine learning, we combine decades' worth of data with the latest in-game happenings. We then offer coaches, teams, professional bodies, and media channels around the world, access to the very best data, content, and insights.  In turn, improving how sports fans interact with their favourite sports teams and competitions.

How do we add value?

• Media outlets add a little magic to their coverage with our stats and graphics packages.

• Sportsbooks can offer better predictions and more accurate odds.

• The world's top coaches are known to use our data to make critical team decisions.

• Sports commentators can engage with fans on a deeper level, using our stories and insights.

Anywhere you find sport, Stats Perform is there.  However, data and tech are only half of the package. We need great people to fuel the engine.

We succeeded thanks to a team of amazing people. They spend their days collecting, analyzing, and interpreting data from a wide range of live sporting events. If you combine this real-time data with our 40-year-old archives, elite journalists, camera operators, copywriters, the latest in AI wizardry, and a host of 'behind the scenes' support staff, you've got all the ingredients to make it a magical experience!

Job Purpose:

As Director of Sales – Central & Eastern Europe at Stats Perform, you will be responsible for driving new business development, revenue growth and strategic commercial partnerships across the professional sports ecosystem, with a primary focus on leagues, federations and clubs.

Leveraging Stats Perform's world-leading Opta data, advanced analytics and technology solutions, you will identify and convert new commercial opportunities across Team Performance, Media and related technology products, while developing and expanding existing strategic relationships.

This is a hands-on, revenue-generating sales role requiring a strong industry network, an entrepreneurial mindset and the ability to independently manage complex sales cycles from initial engagement through negotiation and successful deal closure.

Working closely with regional leadership and cross-functional teams, you will play a key role in expanding Stats Perform's commercial footprint across Central & Eastern Europe.

Responsibilities:

• New Business Development: Proactively identify, develop and close new commercial opportunities with professional football clubs, leagues, federations and other relevant stakeholders across Central & Eastern Europe.

• Revenue Ownership: Take direct accountability for individual sales targets, delivering measurable revenue growth through new customer acquisition, strategic upselling and expansion opportunities.

• Strategic Relationship Management: Build and leverage strong relationships with senior executives, sporting directors, technical departments and commercial decision-makers to create sustainable business opportunities.

• Full Sales Cycle Management: Independently manage complex, multi-stakeholder sales processes, including prospecting, qualification, solution positioning, commercial negotiations and contract closure.

• Market & Territory Development: Develop and execute a structured territory sales strategy, prioritising high-potential markets, accounts and opportunities to maximise commercial impact.

• Consultative Solution Selling: Position Stats Perform's Opta data, analytics and technology solutions as strategic business enablers, translating customer requirements into compelling commercial propositions.

• Pipeline Generation & Forecasting: Build and maintain a healthy, qualified sales pipeline, ensuring accurate forecasting, disciplined CRM management and consistent progress towards revenue targets.

• Cross-Functional Collaboration: Work closely with Product, Customer Success, Operations, Legal and regional commercial leadership to develop competitive proposals and deliver successful customer outcomes.

• Industry Representation: Represent Stats Perform at relevant industry events, conferences and customer meetings, strengthening the company's position within the European football ecosystem.

• Travel: Willingness to travel regularly across the assigned territory, approximately 30%.

Required Qualifications:

• Bachelor's degree in Business, Sports Management, Marketing or a related field, or equivalent relevant professional experience.

• 7+ years of relevant experience in B2B sales, business development or strategic commercial partnerships, ideally within the professional sports, sports technology, data or analytics industry.

• Established professional network within European football, particularly among clubs, leagues, federations and relevant senior decision-makers.

• Demonstrated ability to originate, develop, negotiate and successfully close complex B2B commercial agreements.

• Proven experience managing individual revenue targets, building qualified sales pipelines and delivering measurable commercial results.

• Strong understanding of the professional football ecosystem, including the commercial and operational requirements of clubs, leagues and federations.

• Experience with consultative and solution-based selling, ideally involving sports data, performance analytics, video technology or related digital products.

• Excellent communication, presentation and negotiation skills, with the ability to engage effectively with senior executives and technical stakeholders.

• Proficiency in Salesforce or comparable CRM platforms.

• Fluency in English; additional Central or Eastern European languages are considered an advantage.

Desired Qualifications:

• Existing relationships with senior stakeholders across the Central & Eastern European football ecosystem.

• Experience commercialising performance data, scouting solutions, sports analytics, video platforms or media-related products.

• Understanding of official data partnerships, sports rights and the evolving commercial landscape of professional football.

• Entrepreneurial mindset with the ability to identify new market opportunities and develop innovative commercial approaches.

Why work at Stats Perform?

We love sports, but we love diverse thinking more!

We know that diversity brings creativity, so we invite people from all backgrounds to join us.  At Stats Perform you can make a difference, by using your skills and experience every day, you'll feel valued and respected for your contribution.  

We take care of our colleagues

We like happy and healthy colleagues. You will benefit from things like Mental Health Days Off, ‘No Meeting Fridays,’ and flexible working schedules.

We pull together to build a better workplace and world for all.

We encourage employees to take part in charitable activities, utilize their 2 days of Volunteering Time Off, support our environmental efforts, and be actively involved in Employee Resource Groups.

Diversity, Equity, and Inclusion at Stats Perform

By joining Stats Perform, you'll be part of a team that celebrates diversity. A team that is dedicated to creating an inclusive atmosphere where everyone feels valued and welcome. All employees are collectively responsible for developing and maintaining an inclusive environment. That is why our Diversity, Equity, and Inclusion goals underpin our core values.

With increased diversity comes increased innovation and creativity. Ensuring we're best placed to serve our clients and communities. Stats Perform is committed to seeking diversity, equity, and inclusion in all we do.